Built Daily

Written by the business

At Built Daily, we are passionate about extricating women from the pain and frustration of diet culture and the damage it has done to your relationships with food, your body, exercise, and your mind. When you have healed, you will be free to make the healthy decisions and habits you want for your life without willpower, stress, or white-knuckling, and reach your naturally healthiest weight with ease. As former dieters who struggled with binge eating, frustration, wild weight swings, and food/body obsession for decades, we understand exactly how confusing, unhelpful, and downright damaging the typical advice is for health, fitness, and your weight. The "forced behavior change" approach (restrict food, workout to burn calories, throw the foods out, set a calorie budget, chew some gum/drink some tea, etc) does not get to the root of the issue - your unmet needs, the intensity you feel around food, the value you place on your body, the dread you feel around exercise. In fact, the "forced behavior change" (or what we sometimes call band-aid) approaches make everything much, much worse.See more